Google adds AI Skills to Chrome to help you save favorite workflows

Google is adding more AI capabilities to its Chrome web browser, the company announced on Tuesday. It’s introducing a new feature called Skills, which will allow users to save and reuse their favorite AI prompts that can run across different web pages without having to type them in again.

The feature ties into Google’s integration of its Gemini AI into Chrome , which arrived alongside a slate of new competitors in the browser ecosystem from companies like OpenAI (Atlas), Perplexity (Comet), and The Browser Company (Dia), among others.

Gemini already allows users to ask questions about a web page, summarize its information, or perform various tasks. Skills will take it a step further by allowing users to create AI prompts that can be accessed time and again with just a click.

For instance, Google suggests that if a user often asks Gemini to suggest vegan substitutions when looking at recipe websites, they can now save that prompt and use it across different web pages.

To access the feature, save the AI prompt as a Skill directly from chat history. The Skill can then be reused in Gemini in Chrome by typing a forward slash ( / ) or clicking the plus sign ( + ) button. The Skill will then run on the web page that’s being viewed, along with any additional tabs that have been selected.

These Skills can also be edited at any time, Google notes.

In tests, the company found that early adopters used Skills in areas like health and wellness — for instance, to calculate protein macros in recipes — or for shopping comparisons or scanning and summarizing lengthy documents.

To help users get started with Skills, the company is also launching a Skills library that will offer common tasks and workflows in areas like productivity, shopping, recipes, budgeting, and more. To use one of the pre-programmed Skills, users just add it to their saved Skills in Chrome. The Skill can also be customized to fit a user’s needs by editing the prompt.

Like other Gemini actions in Chrome, Skills will ask the user for confirmation before taking certain actions, like sending an email or adding an event to your calendar.

Skills will begin rolling out today to Chrome desktop users who are signed into their Google account. The feature will initially work only if your Chrome browser’s language is set to English (US).

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Editorial analysis

The addition of the 'Skills' feature to Chrome represents a significant advancement in personalizing user interaction with artificial intelligence, especially in a context where efficiency and productivity are increasingly valued. For the Brazilian tech sector, this could open new opportunities for developers and startups looking to integrate AI solutions into their products, creating more intuitive and tailored experiences for users. The ability to save and reuse AI prompts can facilitate the adoption of AI technologies in everyday tasks, making them more accessible to a broader audience.

Moreover, Gemini's integration with Chrome positions Google more competitively against other emerging AI platforms like OpenAI and Perplexity. This competition may lead to faster innovations and continuous improvement of offered functionalities, benefiting end users. For Brazil, where technology adoption still faces barriers, ease of use and personalization could be decisive factors for the acceptance of AI-based solutions.

As the 'Skills' feature begins to roll out, it will be interesting to observe how Brazilian users interact with this new tool. The success of this feature may depend on Google's ability to understand local needs and tailor Skill suggestions to the cultural and linguistic context of Brazil. Furthermore, the market's response to this innovation could influence the development of similar solutions by local companies, fostering a more robust innovation ecosystem.

Finally, the library of pre-programmed Skills could be a valuable resource for users looking to optimize their daily activities. However, the effectiveness of this library will depend on the relevance and diversity of the suggestions offered. Google will need to continuously monitor user feedback to ensure that Skills meet the demands and expectations of the audience, especially in a diverse country like Brazil.

Google adds AI Skills to Chrome to help you save favorite workflows

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Editorial analysis

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